The Gutenberg Principle

The Gutenberg Principle

The Gutenberg Principle

What is The Gutenberg Principle or Z-pattern layout in UI design?

The Gutenberg Principle (aka Z-Pattern Layout) states that users' eyes travel according to a Z-shaped path from the top-left area to the bottom-right area.

How the Gutenberg Principle can help us

It's a good practice to place your CTA at the end of this flow to lead users to take action.

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youdesign.top ©2026

If you are looking to hire a product designer with experience in complex systems and strong commercial thinking, feel free to get in touch.

Open to full-time opportunities.

18:39:20

WeChat: planificatrice

372900498@qq.com

Designed & Developed

by Songchuan

All rights reserved,

youdesign.top ©2026

If you are looking to hire a product designer with experience in complex systems and strong commercial thinking, feel free to get in touch.

Open to full-time opportunities.

18:39:20

WeChat: planificatrice

372900498@qq.com

Designed & Developed

by Songchuan

All rights reserved, youdesign.top ©2026

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